Back to Resumesimo Send message to

Alexandra Comaneanu

 

Work history

10/2002 – 12/2006

Hospitality Dynamics /Wyndham Worldwide, JW Marriott, Bucharest

Senior Sales Consultant 

Responsibilities as Senior Sales Consultant/Sales consultant: • Selling Marriott Exclusive’s product on the phone to the potential customers • Reaching the weekly sales target, both on new sales and a 70 % rate for the renewals Achievements: • Reached the target for the new sales in every week • An average renewal rate of 75% • Was for over 30 weeks the top senior sales consultant in Europe both for new sales and for renewals • Won the 2005 Best Salesman Award • Won the 2006 Best Salesman Award • Broke the record of new sales in Europe with 0.9 sales/hour • Promoted Team Leader in January 2007 • Won the contest for the most new sales achieved in 8 weeks  

01/2007 – 03/2007

Hospitality Dynamics /Wyndham Worldwide, JW Marriott, Bucharest

Team Leader 

Responsibilities as Team Leader: • Providing briefings for the team once or twice per week (motivational and technical) • Selling Marriott Exclusive’s product on the phone to the potential customers • Reaching the weekly sales target, both on new sales and a 60 % rate for the renewals Achievements: • Reached the target for the new sales every week • Was for 13 weeks the top senior sales consultant in Europe both for new sales and for renewals • Promoted Sales Director in March 2007  

03/2007 – 11/2008

Hospitality Dynamics /Wyndham Worldwide, JW Marriott, Bucharest

Sales Director 

Responsibilities as a Sales Manager at Marriott Exclusive -JW Marriott Bucharest: • Leading the sales team of Marriott Exclusive department (20 people) • Providing daily briefings to the sales team (motivational and technical) • Handling all hiring process- interviews, orientation, training; evaluate performance of the staff • Training for the new staff regarding sales techniques and effective customer relations • Responsible for creating and implementing new sales strategies • Participating in marketing activities-providing product sales support • Analyzing results, reporting to executive management • Participating at the weekly Food & Beverage Department Meeting • Management of daily reports for sales, cancellations and complaints Achievements: • As a Sales Director, the team that I was leading achieved 50 % over budget in terms of sales, revenue and profit in 2007 • In 2007, we won the title of The Best Program, in Europe, having the best profit and the best profit margin • Improved the renewal rate of the cards for the sales consultants, from 50 % to over 60% • Recruited, trained and developed the sales team • Implementing new technical and motivational sales strategies for the team, resulting in Net Revenue increase Reporting to : Program Manager No of direct reports: 20  

11/2008 – 04/2010

Hospitality Dynamics /Wyndham Worldwide, Grand Millennium Hotel, Dubai

Business Unit Manager 

Responsibilities as Business Unit Manager at Grand Millennium Hotel Dubai Opening and running the loyalty sales department of Grand Millenium Hotel in Dubai, leading a team of sales consultants, administrative staff and customer care representatives. HR: • Mange the recruitment process, professional development, appraisal, coaching and training of all staff. Sales & business development: • Provide leadership, support, direction, education, motivation and encouragement to the sales team. • Adhere to all Hotel policies, procedures and business ethics code and ensure that they are communicated and implemented within the team. • Recognize and pass on new business opportunities to the company. • Ensure sales targets are delivered as specified. Marketing: • Formulate and implement strategic and tactical sales and marketing plans; oversee all necessary activities to fulfill strategic objective. • Develop and promote product image and awareness. • Identifies and analyses competition, both locally and regionally. • Implement new marketing and sales strategies Finance: • Monitor all accounting /finance procedures and resolve any problem including: o Ordering, processing and payment for all goods and services provided o Ensuring that a full reconciliation with the Hotel is taken at least once per month o Collates weekly and monthly budgets and co-ordinates process o Controls expenses to meet budget guidelines. • Drive daily, weekly and monthly sales targets and benchmarks to meet both financial and service standards. • Present monthly report to the General Manager, analyzing past performance and proposing future activities and direction. Achievements: • Regional Millennium deal closed ( 7 hotels more participating to the program) after the negotiations with the regional DOSM of Millennium and Copthorne hotel chains • Increasing the revenue in all the F&B outlets with 15% • Increasing the daily number of covers for the restaurants with 25% • Implementing new marketing strategies that increased the profit- 2 new types of membership targeting different segments of clients, a dedicate desk in the lobby, introductory vouchers distributed in vicinity areas to generate new business • Introducing new way of selling and promoting the product that generated new leads and sales • Being stated “Key Contributor “ in the RCI Performance Evaluation form for a 8 month period • Good relation with the Hotel’s management Reporting to : Director of Operation Africa & Middle East No of direct reports: 22  

06/2010 – 03/2012

Hospitality Dynamics /Wyndham Worldwide, JW Marriott, Bucharest

Marketing & Events Manager 

Responsibilities as Marketing & Events Manager: Events: • Organize the annual event for the Marriott Exclusive members- all planning activities from concept to execution for the annual event; negotiating contracts, arranging and overseeing staff and handling budgets Marketing: • Create and implement a tailored Annual Marketing Plan (with quarterly reviews) • Implement new marketing and sales strategies, resulting in maximized incremental revenue in all required Hotel profit centers: -F&B, Rooms, Banquets, Health Spa and Gym etc. • Develop both internal and external marketing research programs in support of the company’s strategic marketing plan and vision CRM: • Gauge customer satisfaction , identify customer preferences, identify market trends • Conducting a detailed needs analysis with customers, reviewing the brand image • Coordinating the CRM activity - Scheduled telephone, personal email & mail contact with each member for: Spend & visit recognition, Courtesy & invitation contact, Key touch-points (Birthday, Anniversary…) Business Development: • Contracting 10 of the most important 5star hotels in Romania to join Marriott Exclusive Program  

03/2013 – Present

Hospitality Dynamics /Wyndham Worldwide, JW Marriott, Bucharest; Grand Millenium Dubai, Hospitality Dynamics is a single source provi

Executive manager 

Running the loyalty sales department of JW Marriott Hotel HR: • Handling all hiring process- interviews, orientation, training, daily briefings Sales: • Responsible for creating and implementing new sales strategies • Responsible for sales planning • Implement business development strategies Marketing& Events: • Participating in marketing activities-providing product sales support • Organizing the annual event for the Marriott Exclusive members- all planning activities from concept to execution for the annual event; negotiating contracts, arranging and overseeing staff and handling budgets Finance: • Budgeting, reporting, finance analysis Reporting to : Program Manager No of direct reports: 2 No of indirect reports: 25  

Education

09/2006 – 06/2008

Academy Of Economics, Master in Marketing, Bucharest

Level of Education: Graduate School, Finished: Yes

09/2002 – 06/2006

Academy Of Economics, Marketing, Bucharest

Level of Education: Graduate School, Finished: Yes

Languages and skills

Skills

Driving Licence

PC Skills

Languages

Italian

Spanish

English

Other

PROJECTS Company: Centro Italiano Di Implantologia, Bucharest MANAGING PARTNER (March 2012 – March 2013) Responsibilities: • Running an international dental clinic downtown Bucharest • Assumed management responsibility of 5 dental offices. Supervised 20 dentists and 10 support staff to provide dental care services to over 5,000 patients. • Develop and execute sales strategies: several contracts closed with multinational companies Company: Constantin Entertainment GmbH; Abu Dhabi, UAE FILM PRODUCTION ASSISTANT (November- December 2009) Responsibilities: • Work closely with the Executive Producers, Director, Floor Manager, Casting Director and Production Team for shooting the pilot episode of a crime series Company: Maserati, Bucharest, Romania SALES CONSULTANT (March – December 2007) Responsibilities: • Arranged test drives for the sales team to show potential clients the Quattroporte and GranTurismo units • Used both personal and company owned database and generated new leads from business magazines WORK&TRAVEL: Academic Project Company: Holliday Inn Hotel Vermont, USA FRONT DESK OFFICER (June – Sept 2005 ) Responsibilities: • Made reservations and handled customers' needs • Attending all incoming calls, make outbound calls and ensure calls are directed accurately • Providing information and solve administrative problems that can occur • Managing all telephone calls, fax or mails • Ensuring timely delivery of messages Company: Koral Tourism Turkey/Day& Night Tourism- Romania SALES CONSULTANT/CUSTOMER CARE SPECIALIST (June – October 2003 ) Responsibilities: • Assisting the guests on the optional trips, and providing information about the visited places • Handling all complains that may come out regarding accommodation, services or any other inquiries.