Creativity as a key for success
June 6, 2012|employees, Employers, Tips At work| No comments yet
In today’s highly competitive job market it takes more than a stellar resume to land an interview. With hundreds of applicants vying for a single opening it’s absolutely essential to stand out from the crowd. Now more than ever, landing a lucrative and rewarding position requires marketing yourself in a creative way.
Creativity is the Key to Success
Even if you don’t think of yourself as a creative person, you shouldn’t give up. Research has shown that creative thinking is a learned behavior. Thinking creatively doesn’t mean you’re going to invent the next multi-million dollar Internet start-up. What it does mean is developing a new and innovative approach to your job search.
Make a Plan
Look at your situation honestly and evaluate your skills. If you’ve found yourself out of work after years in a long-term job, you’re probably frightened about the future. Evaluate your options and seek new solutions. Chances are you’ve spent years dreaming about what you would do if you had the opportunity. If you’ve always wanted to work for a non-profit, for example, now is the time to pursue that goal. Research the companies you’d like to work for and what they’re looking for in potential employees. Even if you don’t land your dream job, your new skills will serve you well in your job search and your future career.
A Polished Presentation
One way to think creatively is using technology to present yourself in an innovative way. Put together a creative or interactive resume that stands out from the standard design. Build a website to showcase your talents and include a blog to draw traffic and interest. While you’re actively seeking work, volunteer in your spare time. Volunteering can often turn into a career. Even if it doesn’t, your new experience and the fact that you’re keeping busy will add polish to your resume. Think of yourself as a commodity that you are trying to sell. Identify your strengths and accentuate them.
Use Your Network
Business acquaintances, family members and friends are an excellent way to get an edge on other applicants. Keep in touch with your former coworkers. Note that you’re seeking work on Facebook, and use social media to interact with companies that you’d like to work for. Make an effort to meet new people and look for unexpected opportunities. Especially if you are considering switching careers, seek out a mentor to guide you in your chosen field. A recommendation from a trusted person can open doors that might otherwise be closed to you.
Reinvent Yourself
Many people have skills that they never used in their former careers, or talents that they’ve acquired that aren’t part of the standard job description. Maybe you have a hobby or specialized knowledge that can translate into a new career. Making a plan, emphasizing your unique talents and thinking in a new and creative way can be the first step on the path to future success.






